The Marketing Analytics Program is designed for senior managers, entrepreneurs and executives who are responsible for developing and implementing online/offline marketing and communication strategies both at large and medium established companies from a number of industries such as consumer product, car, big pharma, healthcare, biomedical, food & nutrition, environment, renewable energy.
In addition, as marketing analytics is a field transcending the functional boundaries within the profession of marketing, as such, it would be of value and interest to almost anyone working within, or wanting to work within, a marketing-related role and contribute to the creation of an analytical organization and be better equipped to compete on analytics and not just use it.
The online program has a max number of 20 participants to increase the level of interaction within virtual class and with Faculty.
In case of open classes, participants will be selected based on two criteria: profiles in line with a quality discussion in the virtual class, including a very good English level; “first in”, based on the date of the application form.
In case of a custom made class, the target and mix of participants will be chosen by the client based on our experience and shared criteria.